18 06, 2015

Social Media Marketing Tip: How to Keep Your Tweet-Tank Full!

By | June 18th, 2015|Social|0 Comments

In the world of social media marketing, there's nothing worse than learning a few days have gone by where, for whatever reason, you accidentally went silent on Twitter. You failed to post. Especially with the knowledge that most social success comes from posting valuable information consistently. It's how you cultivate an audience over time. We [...]

28 05, 2015

Linkedin Marketing: How to Block Competitors from Tracking You

By | May 28th, 2015|Social|0 Comments

Here's the situation. You want to use Linkedin Marketing – finding and building relationships with the right people (influencers and decision makers) at companies or organizations you've targeted. What's holding you back is the thought of your competitors monitoring your profile for any new relationships. What's more is the fear that you'll do the education [...]

26 05, 2015

#1 Content Strategy Tool for Going Berzerk Finding Relevant Content to Curate

By | May 26th, 2015|Social|0 Comments

Note: This is a follow-up to the blog post "4 Steps to Killer Twitter Automation" – where I discussed how to execute your content strategy by setting up a semi-automatic way to keep your hopper full of meaningful, relevant tweets. Photo courtesy of AJC ajcann.wordpress.com(CC ShareALike) Why Zite? Scouring the Internet for quality content that [...]

21 05, 2015

15 Minute Makeover for Your Linkedin Profile

By | May 21st, 2015|Social|0 Comments

Linkedin is arguably the best social media play for B2B. So, you have to ask yourself why you're treating it like an online resume (unless, of course, you're looking for another job). If you're happy where you are, you can make a couple of changes to your Linkedin profile (there are several other changes to [...]

14 05, 2015

How to Use Twitter for Business: Art of Attracting Twitter Influencers

By | May 14th, 2015|Social|0 Comments

You're busy finding great content to post to Twitter - articles, white papers, blog posts, anything with a URL. It's a great play because you get to add value to your audience without the effort required to craft an original work. If you really want to catch this strategy on fire, harness the power of [...]

10 05, 2015

Bastardizing Nimble for Social Influencer Tracking

By | May 10th, 2015|Social|0 Comments

Tracking the development of relationships with people who can influence the purchase of your products or services is a good idea. A really good idea if you're into growing your business. As part of the process, you'll get to know them better (where they're from, who they write for, their birthdays, what social media accounts they [...]

7 04, 2015

Quick Hack to Get Your Executives Active on Twitter & Facebook

By | April 7th, 2015|Social|0 Comments

This is a quick hack to get your executives participating on Twitter in a meaningful and consistent way. As long as they read things that pertain to your business, this only requires a minor modification to their natural process. And, it will deliver at least three benefits: Influencers for your market will appreciate your thought [...]

25 08, 2012

Google+: Impact on Future Sales

By | August 25th, 2012|Social|0 Comments

Answer these questions: Is publishing quality content with links to your website an important factor in improving your ranking on Google for specific keywords? Is your website built to capture leads? If so, what percentage of your visitors complete a lead capture form? Are leads important to sales? If you answered yes to all three [...]