27 03, 2015

April 2015 Google Search Algorithm Changes

By | March 27th, 2015|SEO|0 Comments

If you have a website that receives traffic from mobile devices (which is nearly every website in the world today), you should be aware of the changes Google is rolling out to their Organic search algorithm on April 21st, 2015. This is going to be a significant change - marketers are calling it ‘Mobilegeddon'. After [...]

27 10, 2013

Search Engine Optimization: It’s a Cinderella Story

By | October 27th, 2013|SEO|0 Comments

Search Engine Optimization or SEO – it's like Cinderella! First, we have to get her into the Ball – that's a big challenge by itself.  Even if we meet that challenge, if she's dressed in rags with dirt on her face, she's not likely to get asked to dance by the Prince. She has to [...]

14 02, 2013

How and Why to Add Google+ Authorship to Your WordPress Blog

By | February 14th, 2013|SEO|0 Comments

One thing my NetSuite clients have in common is they use Wordpress for their blogs. They need a blog to add fresh, relevant content in a way that doesn't interrupt the sales process (like trying to add the same content on a product or item page). This is important for SEO (search engine optimization). With [...]

10 01, 2013

Top 2 Most Important NetSuite SEO Actions

By | January 10th, 2013|SEO|0 Comments

The following excerpt from our Basic SEO Boot Camp outlines two NetSuite SEO Actions that will improve your website's optimization for the search engines (keep in mind, while optimization of your website accounts for less than 30% of Google's search algorithm, it's still important): Action 1: Writing Title Tags Why should you pay attention to [...]

3 12, 2012

NetSuite Consultant Reveals Quick Test That May Improve SEO

By | December 3rd, 2012|SEO|0 Comments

  There's this big, hairy concept called canonicalization (pronounced "kuh-non-eh-cul-eh-zation"). It refers to having multiple web addresses (URLs) for the same piece of content. It's kind of like having twins, except in this case, you'll have to pick one for Google to remember, and the other to have them forget. This is something I see [...]

6 11, 2012

5 Mobile Considerations with NetSuite’s SuiteCommerce

By | November 6th, 2012|NetSuite, SEO|0 Comments

Clearly, you have to applaud the use of responsive web design (RWD) in SuiteCommerce. What that means is your NetSuite website can adjust dynamically to any device (iPad, iPhone, Android, etc.). This is counter to building a separate version of your website for each device category - which requires more effort, but typically produces a [...]

23 10, 2012

3 Reasons Your NetSuite Website Needs Google Webmaster Tools

By | October 23rd, 2012|NetSuite, SEO|0 Comments

Google Webmaster Tools provides three things that are really important to your NetSuite website. First, it's where Google will attempt to communicate issues to you. Second, when linked to your Google Analytics account, you'll get access to three powerful Google reports. And third, it provides an opportunity to let Google know about all of your [...]

17 10, 2012

6 Simple Steps and 2 Secrets for Better NetSuite SEO

By | October 17th, 2012|NetSuite, SEO|0 Comments

This is important because it will give you some control over roughly 30% to 40% of the Google search engine algorithm - often critical for getting a page ranked in the Top 10 or first page of Google results for a given keyword. These six steps and two secrets provide the foundation for proper NetSuite [...]

12 10, 2012

Is Your NetSuite URL Structure Hurting Your Search Engine Performance?

By | October 12th, 2012|NetSuite, SEO|0 Comments

If you've selected the long-form, path-based URL structure in NetSuite - that decision is probably doing you more harm than good. First, Google rarely acknowledges more than the first 70 characters of a URL? Couple that with the fact that the URL is a powerful component within the Google algorithm, and you've got an issue. [...]

8 10, 2012

Microdata WTF?

By | October 8th, 2012|SEO|0 Comments

Microdata is an emerging area of Search Engine Optimization that has recently been standardized by Google, Bing and Yahoo. The name of the microdata standards organization is Schema.org. We see this as a positive move, enabling us to use a single set of tags and syntax to optimize. When performing our SEO audit, we look [...]